Networking Vs Cold Calling | The Sales Manager

Networking or Cold Calling? | Sales Strategies with Jeffrey Gitomer

Networking Vs Cold Calling

Do you feel that you should be doing cold calling to grow your business, but the thought feels you with fear and dread?  We hear this a lot from new business owners. Whilst cold calling works and has a place in a business development strategy, if you are scared of it, it won't work.  Why not look at networking instead?  As Julie is on holiday this week, we have turned to our favourite sales guru, Jeffery Gitomer to talk about why networking is a great strategy to employ in your business.